Donatella Versace: biography
Donatella Versace is an Italian fashion designer, the central figure of the Versace fashion house. Donatella is the sister of Gianni Versace, the founder of the world-famous brand. The creative biography of Donatela Versace is closely connected with the name of her famous brother, but at the same time the woman is an accomplished independent and original designer and fashion designer.
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Fashion designer Donatella Versace
Donatella was born in the Italian town of Reggio Calabria and became the fourth and youngest child in the family. Her father worked as a salesman in a shop, and her mother sewed clothes for local fashionistas in her own atelier. Unfortunately, her older sister Tina died in childhood, so Donatella grew up with two boys - Giovanni and Santo, with whom she was very friendly.
After graduating from school and university, the girl and Gianni went to Florence, which was then considered the best place to study clothing and textile materials. After the elder brother founded the Gianni Versace company, better known in the abbreviated version "Versace", he invited all his relatives to the company, thus making it a family business.
Donatella with brothers Giovanni and Santo
Donatella herself was involved in advertising in this organization and was responsible for photo shoots and PR campaigns. By the way, Versace dedicated the famous perfumes “Blonde” and “Versus” to his sister. After Gianni's murder, problems befell the family and business. Donatella spent a lot of money to remove from print publications and books about her older brother, which cast a shadow both on the famous couturier himself and on all his relatives.
And just three months after the death of her brother, she debuted her first clothing collection.
On May 2, Italian fashion designer Donatella Versace, a key figure and chief designer of the Versace fashion house of the same name, celebrates her 65th birthday.
The celebrity became the leading designer of the brand only in 1997. During this time, the younger sister of Gianni Versace, the founder of the fashion house, became famous not only as a successful fashion designer and entrepreneur, but also took her place among the most famous victims of plastic surgery. We asked how the trendsetter has changed.
Donatella and her brother Gianni, the future founder of the Versace fashion house, were born into the family of a financier and a dressmaker-entrepreneur. With the opening of her own brand, Gianni made his sister a PR director, responsible for photo shoots and advertising campaigns. Donatella had to lead it only 19 years after the high-profile murder of her brother.
It was rumored that Gianni Versace deliberately worked only with people he knew and were close to him. The fashion designer allegedly did not trust strangers.
In the 90s, the Versace fashion house was already known all over the world. The brand began to produce not only clothes, but also eau de toilette. By the way, one of them - Blonde (Blonde) - was dedicated specifically to Donatella Versace.
Gianni Versace was shot dead in July 1997 near his home in Miami. Local police soon found the killer, but the man escaped. They managed to track down the criminal a few days later, but as soon as the cops took his ring, he, without thinking twice, committed suicide.
The murder of Versace became a real resonance. And as was to be expected, soon various arguments and rumors regarding the death of the trendsetter began to appear in society and the press. Some even believed that the order of the murder was Donatella Versace herself, eager to take over her brother’s business empire.
It is noteworthy that none of the versions, including talk about the mafia, which allegedly laundered money at Versace boutiques, was confirmed. But today it’s no secret that Donatella spent a fortune to remove information about Gianni from the investigation materials and even stop distributing the author’s investigative book of a certain private detective Frank Monte.
Today Donatella Versace owns 20% of the shares of the Versace company, but her daughter Allegra inherited as much as 50% from her uncle. Another 30% belongs to Santo Versace, another brother of Donatella.
The world waited with interest for Donatella Versace's first steps as the chief designer of the fashion house. At the same time, many predicted her inevitable failure. She released her first collection three months after her brother’s death, and it was received rather restrainedly. But the fashion designer continued to work persistently, releasing all previously launched collections and looking for her own style.
Over the years, she managed to return the brand to its former success. Donatella made new clothing models less sexually aggressive, more feminine, practical and comfortable. At the same time, the house’s products did not go beyond the style previously created by its founder.
Following her brother’s advertising traditions, Donatella invited celebrities to the show: Elton John, Madonna, Catherine Zeta-Jones, Kate Moss... Not a single show was complete without top-tier stars. And thanks to Donatella’s connections with the public, the label’s popularity grew steadily in Europe and the USA.
Over the past few years, the fashion designer has starred in many themed films about fashion and has repeatedly become the star of television shows.
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Fashion and design
The public and experts received the first line of clothing from Donatella Versace with more than restraint. Nevertheless, the young woman continued to work hard: at the same time, she came up with the design of her own models and finalized old collections that had not yet been published. Her main criterion at that moment was to do something of her own, not to repeat the ideas of her legendary brother.
Gradually, she found her own style: she made clothes more feminine, not as overtly sexy and aggressively bright as it was under the founder of Versace. Donatella's popularity increased when she presented the “Jungle Dress” to the audience, which was correctly called the “Green Versace Dress”. Jennifer Lopez wore this outfit to the Grammy Awards and created a sensation.
Carla Bruni-Sarkozy, Claudia Schiffer, Donatella Versace, Naomi Campbell, Cindy Crawford and Helena Christensen
After this success, the woman designer's star finally rose. And then Donatella stunned the audience again. Using her great connections, she was able to persuade not ordinary models, but first-rate celebrities to appear on the catwalk to show her collections. Christina Aguilera, Madonna, Demi Moore, Beyoncé, Jonathan Rhys Meyers and many other show business stars paraded in her clothes. Thus, Donna became the first couturier to use such a strategy.
In addition, to raise the prestige and the shaky financial position of the family company, Senora Versace came up with the idea of creating a luxury resort, Palazzo Versace, in Australia, and then a hotel in Dubai with the same name. For these establishments, Donatella developed a general collection of designer furniture and bedding.
Touches to the portrait
Self-experimentation has led to the fact that the trendsetter has been topping the ratings of the scariest celebrities for years now and bears the dubious title of a victim of plastic surgery. But other features of the star image cannot be ignored.
- Hair. Burnt blond curls have framed her fading face for years. Aggressively bleached color does not impart naturalness and youthfulness. The desire to look like Barbie only adds years to a woman and looks comical.
- A tan. Donatella Versace loves tanning. As in the famous joke, a little more and the skinheads will turn to her. Brown skin color looks unfavorable with contrasting hydroperite hair. There is an opinion that skin exhausted by constant tanning beds ages earlier and becomes sagging more quickly.
- Corsets. The couturier loves outfits with tight corsets. The dresses themselves are chic, but the waves of senile skin treacherously hang over the tight top. The picture is, to say the least, unattractive.
“No one compares to me,” that’s what the queen of the fashion industry, Donatella Versace, likes to say about herself. Her biography is full of scandals and sensations. Despite all the unsuccessful attempts to preserve youth and achieve perfection, the victim of plastic surgery enjoys attending parties and does not lose popularity to this day, and yet her birth year is the same as perhaps your grandmother’s.
Personal life
Donatella Versace's family life, unfortunately, was not as successful as her career. Donatella married fashion model and actor Paul Beck, gave birth to two children from him, daughter Allegra and son Daniel, but after a couple of years she became disillusioned with this union and left her husband. Subsequently, Allegra became the main heiress after the death of her famous uncle, inheriting 50% of the shares of the Versace house.
Donatella Versace and Paul Beck with children
Versace never officially married again. Today, Donatella constantly moves from one city to another and does not have a permanent place of residence.
In 1988, the designer became the heroine of a film about the Versace family. In the film “The Assassination of Versace,” the role of Donatella was played by Dania Deville.
Also, in 2013, a television film was made about the famous fashion designer, “The House of Versace”, where Donatella was played by actress Gina Gershon, who, by the way, played the role of Fabia in the series “Ugly Woman” - a light parody of Senora Versace. In addition, singer Lady Gaga wrote the song “Donatella,” dedicated to Donatella Versace. Donatella herself, as a clothing and accessories consultant, participated in the creation of the films Zoolander and the 2006 hit The Devil Wears Prada.
Donatella Versace before and after plastic surgery
Donatella does not hide the fact that she has resorted to plastic surgery more than once, but also states that she regrets the plastic surgery she had done. Today, a number of fashion media list Donatella Versace among the victims of unsuccessful operations.
Even in her youth, Donatella Versace could not boast of doll-like features or model height (the designer’s height is 157 cm), which was quite painful for a girl constantly moving in the fashion world. A series of procedures began: lip surgery, rhinoplasty, mammoplasty, as well as laser skin resurfacing, Botox injections and insertion of zirconium teeth.
Despite the high cost and carefully selected clinics, the operations did not go well. As a result, today Donatella Versace tops the ratings of the scariest celebrities published by popular fashion magazines. Donatella herself is upset not even by her place in this ranking, but by the very fact of plastic surgery. As the designer says:
“I just now realized that I am a mother and wife, and not a Barbie doll. It took me too long to realize that real beauty is not on the outside, but on the inside.”
Donatella Versace
Discussions about inner beauty do not prevent Donatella from both creating collections of clothes for external beauty and maintaining an official account on Instagram, where the fashion designer has 2 million subscribers. The photographs on the page match the subdued black, white, beige and gold color scheme, focusing on fashion shows and preparations for them. There are no direct home photos or videos on Donatella Versace's page.
Revival of the fashion house
Donatella invited famous people to her fashion shows, including Jennifer Lopez, Beyonce and many others. Versace loves his friends very much and now many become the main face of the brand, in a certain season when releasing a collection. A huge number of designers work in the company, the brand line offers 17 styles of clothing, they are periodically developed and released into retail outlets and fashion boutiques. Donatella Versace has 20% of the shares and 50% of the shares.
Allegra Versace deals with securities, but her brother handles all financial matters, since he has an economic education. Donatella Versace now, as in her youth, looks great, although after surgery, plastic surgery did her good. After the death of his brother, things from the fashion house were perceived coolly; there was a need for uniqueness that would be on everyone’s lips, and the family managed to do this very well. Donatella brought to the collection a fashionable and discreet style that characterizes femininity.
Donatella Versace now
In November 2020, the image of Donatella Versace appeared in films again. The new season of American Crime Story is dedicated to the murder of Gianni Versace, and Donatella will be the heroine of this show. This time the role of Donatella Versace will be played by Penelope Cruz. The film was directed and produced by Ryan Murphy. The series will show how the famous fashion designer was killed and what events preceded this murder. The first episode of the second season of the series will be released on January 18, 2020, the official trailer was published on November 14, 2020 on the YouTube channel “TV Promos”.
In 2020, Donatella Versace will co-host the Metropolitan Museum of Art's Costume Institute Gala. The formal fashion event is gaining popularity. This year's theme will be the connection of religious traditions with the works of iconic couturiers of the past and modern fashion designers, which is expressed in the title “Heavenly Bodies: Fashion and the Catholic Imagination.” For this, the Costume Institute has enlisted the support of the Vatican. With the support of the religious capital, the ball will host an exhibition of 50 exhibits, including Catholic accessories, papal vestments, rings and tiaras.
Correcting eyelids using blepharoplasty did not have long-lasting results in the appearance of a couturier
Currently, beauty injections help Donatella maintain facial tone. The interventions are repeated every two months. Otherwise the skin floats down. The face has a flabby appearance, without facial expressions and is very similar to a mask.
The couturier loves bare shoulders, arms and back, deep necklines - the look should be sexy - even if there is a demonstration of sagging skin. The media write that Donatella has no sense of proportion in her own desire for plastic surgery. Donatella's surgical interventions were no different from those done by other famous people.
But now she is the least fortunate of all. Her body rejected the drugs, and the result was directly proportional to her expectations. Currently, Donatella looks a couple of decades older than her own age.
Condition assessment
Donatella Versace owns 20% of the Versace company. Another 50% of the company's shares were inherited by Donatella's daughter Allegra Versace after the death of Gianni Versace. The remaining 30% of the shares are owned by Donatella's brother Santo Versace.
Donatella Versace's house in Miami Beach
According to rumors, Allegra is richer than her own mother. Allegra's fortune is estimated at $800 million, Donatella's at $200 million. At the same time, the rich heiress practically does not go out into the world, does not become a participant in gossip column scandals and does not appear at star parties. Allegra spends her time between Milan and New York and participates in the management of the company. The girl also appears with her mother at themed events as a representative of a fashion house.
Early life
Donatella Versace was born on May 2, 1955 in the Italian city of Reggio Calabria and was the youngest child in the family. Donatella initially wanted to become a teacher and began studying foreign languages in Florence in 1973. However, she literally grew up under the influence of fashion: her mother was a dressmaker, and her older brother Gianni Versace was an aspiring designer.
In one of the interviews, Donatella said that she was very spoiled, and she was also the most fashionably dressed little girl in the city. Therefore, Donatella was doomed to connect her life with fashion.
In the late 1970s, she went to work for Gianni, acting as his muse and advisor. Donatella played a major role in organizing Versace's fashion shows and advertising campaigns, and her friendships with Madonna and Elizabeth Hurley brought a bit of rock 'n' roll (and money) to the fashion house's aesthetic. In the 1980s, Donatella became the designer of Versace's second line, Versus. And after Gianni Versace was killed, he completely heads the fashion house.
Source: legion-media
